{"id":6299,"date":"2019-09-09T13:33:02","date_gmt":"2019-09-09T13:33:02","guid":{"rendered":"https:\/\/careerkarma.com\/blog\/?p=6299"},"modified":"2023-07-10T13:28:31","modified_gmt":"2023-07-10T20:28:31","slug":"best-entry-level-digital-marketing-jobs","status":"publish","type":"post","link":"https:\/\/careerkarma.com\/blog\/best-entry-level-digital-marketing-jobs\/","title":{"rendered":"Best Entry-Level Digital Marketing Jobs"},"content":{"rendered":"\n

Whatever else may be said about life 50,000 years ago, there were a lot fewer distractions. No ancient Savannah-dweller was bombarded by facebook notifications and Tweet storms from a sitting president, no one was organizing meetups for single Cro Magnons. Finding great content was easy: you just wait until the people around you tell a good story. 
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This is not the case today. In a world where producing content is as simple as starting a blog or posting a 12,000 word manifesto on social media, it\u2019s not surprising that there\u2019s a lot more filtering that has to happen. 
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What this means is that any content creator is faced with the challenge of distinguishing themselves enough to build an audience. And that\u2019s where digital marketing comes in<\/a>. <\/p>\n\n\n\n

This piece will focus on the basics of digital marketing, the role it plays, and what sorts of jobs a new entrant into the field can expect to be doing. 
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What Is Digital Marketing (And Why Does It Matter)? <\/strong><\/h2>\n\n\n\n
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Making sure people see content in the digital age is no mean feat.<\/figcaption><\/figure>\n\n\n\n

Marketing can be defined as the process of capturing attention and mindshare. Nobody can buy your <\/em>particular brand of organic, free-range artisanal toothpaste if they don\u2019t know it exists, so your marketer\u2019s job is to make sure they do. 
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Digital marketing entails adapting the techniques of classical marketing to the needs of a more connected world, while also inventing new strategies for platforms that didn\u2019t exist a decade ago. 
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Since Zuckerberg invented a social network that has such a huge impact in the world, entrepreneurs discovered how its recommendation algorithms worked well enough to use it for marketing purposes. They did the same with Twitter, learning how best to fit a message into the character restrictions so that it\u2019s most likely to be retweeted by a Kardashian. 
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This matters for the same reason that marketing has always mattered. Quality marketing<\/a> makes it possible for others to find and use your product. <\/p>\n\n\n\n

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Entry-Level Digital Marketing Jobs<\/strong><\/h2>\n\n\n\n
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No matter how high we climb, we all start at step one. 
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If you\u2019re interested in being initiated into the secretive brotherhood of digital marketers, here are four entry-level jobs you might find yourself doing:
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