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ML models to predict customer turnover

Using machine learning models to predict customer turnover

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attends Metis
3 months ago

Customer turnover, or churn rate, is the percentage of an organization’s customer base lost during a given period of time, usually a month or annual basis. A bad churn rate can be very damaging to revenue and profitability. The goal of this project is to predict customer churn in a Telecommunication company. I have explored 8 predictive analytic models to assess customers’ propensity or risk to churn. Read more: Python codes for the above analysis are available on my GitHub, do feel free to refer to them.

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