Anyone who works in social media knows that some of the best social media marketing classes NYC offers are fantastic aids to your career advancement. Whether you are a social media expert or only a beginner in the area, social media marketing classes can help advance your career. These courses greatly improve your marketing skills across social media platforms such as Instagram and Linkedin.
What Is Social Media Marketing?
Social media marketing is the field of marketing for businesses using social media strategies. Anyone who works in social media marketing uses platforms such as Instagram, Linkedin, Facebook, and Twitter to push their own organic marketing techniques for both large and small businesses. Essentially, social media marketing is the use of social media platforms to advertise for businesses.
Careers in Social Media Marketing
When you go into social media marketing, all of the careers bear similar titles. You can become a social media marketing manager, advisor, consultant, or even intern. Any of these positions are offered in many businesses now, but the beauty of social media marketing is that this is a job you can easily work remotely.
What Social Media Marketing Professionals Do
Social media marketing professionals do quite a bit in their daily work. Though the field is still relatively new, there is already a high demand for everything it entails. In a typical day, social media marketers analyze social media platforms for businesses and come up with marketing strategies. They spend time planning posts and themes for a company’s social media pages and determine how to best market to current and new audiences.
Salary and Job Outlook
According to the US Bureau of Labor Statistics, social media marketing specialists earn an average annual salary of around $56,000. Due to the recent growth in social media platforms and their popularity, these positions are in high demand. Social media marketing has become quite a competitive field.
Top Social Media Marketing Classes NYC Offers
Course Title: Social Media Marketing Bootcamp
Time: 12 hours
Noble Desktop, a staple in tech-related courses in New York City, offers a Social Media Marketing Bootcamp for beginners in the field. This bootcamp is only 12 hours, making it easy to complete, and costs $650. This course is offered both in-person and online, and you can enroll online at the scheduled date and time of your choosing.
During this course, you can expect to learn the basics of social media marketing. This includes learning about major social media platforms and their best uses, and developing strategies. You will also learn how to create the best content that helps gain followers.
Course Title: Instagram for Entrepreneurs
Level: All levels
Offering one of the most affordable courses on this list, General Assembly has an Instagram for Entrepreneurs course. This course is offered to all levels of social media marketers, at dozens of locations, and only costs $99 to take.
During this course, you will learn how to use Instagram in a way that gains followers as well as customers. While the course itself is designed for business owners, anyone who aspires to become a social media marketing manager would benefit greatly from the strategies taught throughout the course.
Level: All levels
Time: 1 day
Certstaffix offers a wide range of specialized courses for social media marketers. These courses cover all major social media platforms and are offered as individual classes for $450 each, or in a bundle for $485, which is a far better deal. Each course takes one day to complete.
During these courses, you will be taught in-depth concepts of each specific social media platform and how best to use it for marketing. The strategies learned in these courses are specific to the different social media platforms, and you will also learn how to choose the best platforms to use for your business.
Course Title: Social Media Marketing and New Ventures
Time: 10 weeks
Baruch College offers a Social Media Marketing and New Ventures course to students and non-students alike. This is an intermediate to expert-level course, though anyone with a basic knowledge of social media marketing could excel in this class. It takes around 10 weeks to complete this course and costs $665.
In this course, you can expect to learn about the creation and seizing of marketing opportunities within a business’ social media. The entirety of the course is designed to put students in the mindset of “what can social media do for me?” This is achieved by applying real-world scenarios to the coursework.
Course Title: Digital Marketing Certificate Program
Level: All levels
Time: 2 months
Though Cornell University is located outside of New York City, its Digital Marketing Certificate Program is too good to not make this list. By enrolling in the two-month program designed for all levels of social media marketers, you will be able to take multiple courses and earn a certificate at the end.
This program consists of four courses, each of which covers a different area of digital marketing and media. The courses are given to students in a recommended order, though it is not required to take them in that order. Upon completion of this program, students will have a thorough understanding of how to plan digital marketing ideas and seamlessly blend all concepts from the courses.
Should I Take a Social Media Marketing Course in NYC?
If you are hoping to avoid pursuing a college degree, or if you want some extra education alongside one, taking a few of the social media marketing courses NYC offers is a fantastic idea. By completing these courses, you are giving yourself an advantage in your career, employability, and overall talent in the field of social media marketing.